At the beginning of the year, the container shipping industry broadly expected 2026 to be marked by continued capacity expansion and mounting pressure on freight rates. However, market sentiment has shifted as export demand from the Far East has exceeded expectations, spot freight rates have recovered and disruptions across global supply chains have persisted. Against this backdrop, on June 29, 2026, Maersk, widely regarded as a key indicator for the global liner shipping industry, issued a stronger market outlook that has prompted the sector to reassess prospects for the second half of the year.
Maersk Upgrades Full-Year Earnings Guidance
Maersk announced on June 29 that it had raised its full-year 2026 financial guidance.
The company increased its forecast for underlying EBITDA to between $8 billion and $10 billion, up from its previous guidance of $4.5 billion to $7 billion. It also revised its underlying EBIT outlook from a previous range of a loss of $1.5 billion to a profit of $1 billion to a profit of $2 billion to $4 billion.
Free cash flow expectations were also improved, while the company's forecast for global container market volume growth was raised from 2%–4% to around 4%.
Maersk said the upgraded outlook was primarily driven by sustained strength in Far East demand and recent increases in spot freight rates.
Far East Export Momentum Continues
The strong Far East demand highlighted by Maersk is supported by the latest trade data.
According to China's General Administration of Customs, the country's total goods trade reached 20.68 trillion yuan during the first five months of 2026, up 15.3% year on year. Exports totaled 11.91 trillion yuan, an increase of 11.8%.
Exports of mechanical and electrical products rose 18.4%, while shipments of automobiles, ships and electrical equipment continued to post solid growth, reinforcing the role of high-value manufacturing as a key driver of China's exports.
Meanwhile, data released by the National Bureau of Statistics showed that China's manufacturing Purchasing Managers' Index (PMI) rose to 50.3 in June 2026 from 50.0 the previous month, returning to expansion territory. The new export orders index also climbed to 50.1, indicating improving overseas demand.
A Reuters report published on June 30, 2026, said rising exports of semiconductors, servers and other artificial intelligence-related products were among the factors supporting the recovery in China's manufacturing activity, while also boosting the movement of high-value cargo across Asia.
Freight Rates Remain Supported
Freight rates have remained resilient alongside improving demand.
The latest Shanghai Export Containerized Freight Index (SCFI), published by the Shanghai Shipping Exchange, showed that freight rates on major export routes continued to remain at relatively elevated levels.
Drewry's World Container Index (WCI), released on July 2, 2026, also indicated that although freight rates on some routes fluctuated, prices across the world's major east-west trade lanes remained above levels seen at the beginning of the year.
Industry participants believe current market conditions are being supported by more than demand alone. Continued vessel diversions around the Red Sea, congestion at some ports and ongoing geopolitical developments have extended voyage times and reduced effective shipping capacity, providing additional support for freight rates.
At the same time, the latest Goods Trade Barometer released by the World Trade Organization (WTO) remained above the benchmark level of 100, suggesting that global merchandise trade continues to expand overall, albeit at a slower pace.
Market Outlook
Maersk's upgraded earnings guidance suggests that profitability expectations across the international liner shipping market are improving, while strong Far East exports, resilient spot freight rates and continued supply chain disruptions continue to support industry performance.
However, uncertainty remains. A large number of new vessels are still scheduled for delivery during the second half of the year, while developments in the Red Sea, changes in global trade policies and shifts in consumer demand across Europe and the United States could all influence freight rate trends.
For cargo owners, freight forwarders and shipping companies, monitoring freight rates alone may not be sufficient. Continued attention to carrier capacity adjustments, network deployment and port operations will be essential to support capacity planning and supply chain management amid ongoing market volatility.